Interesting argument for not rushing into designing for mobile, from Richard Millington of The Online Community Guide: When To Design For Mobile – The Online Community Guide. He analyses the figures for mobile use in the US, and the traffic via mobile to his blog. With the figures at <10%, he figures that there’s no rush […]Read More Should we design for mobile by default?
Do you have a company strategy for using the telephone? Sending email? Probably not. And a strategy for ‘using social media’ is the same. It misses the bigger picture. That is, that social media is just one type of channel through which a modern company can choose to engage with its clients and networks. Call […]Read More How to write a ‘social media’ strategy without calling it ‘social media’: Part 1